Cable news has the same shit, just not as dirty
Saturday, August 18, 2012
Not what Fox News would like to hear
Since 2002 the number of people in the United States who believe the news they see on TV, on the Internet, or in newspapers has been declining. Except for local news, evidently about 65 percent of the country still believes most of what they see of local coverage. It's the National Coverage the people are not believing. How do I know this? The Pew Research Center has polled a number of Americans to get their views. One thing about Pew, they seem to be very unbiased, all they really seemed interested in doing is putting out hard facts leaving it up to you to accept their findings or not. Surprisingly it seems to be the cable news shows which seem to be the least believable. I suspect this is because these purported news shows include quite a lot of entertainment. While they're not as trashy as The Sun, The Daily, or even the National Enquirer they do tend to report a more People like, upscale version of the same gossip.
Even more surprising is that Fox News has the lowest ratings when it comes to believability. Well, now that I think about it, I don't think it's quite that surprising. When it comes to regular news Fox can be very good, but when it comes to their political reporting they throw out integrity, aiming for what they consider to be the conservative base. Check the link about and you'll see Fox News gets a 49% believable rating. The poll also shows Republicans tend to believe Fox more then Democrats or Independents. What this tells us about our Conservative brothers and sisters is that they want to hear what they want to hear. No matter how inaccurate, they want to be able to say "see, I knew I was right." Will this poll change viewing habits? Hell no. I would say that as far as market share, however, I would rather have a higher rather then lower rating. If people don't believe you they're not going to watch you and you're wasting Ad money.